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Designing Websites for Accessibility Beyond Compliance

A diverse and inclusive digital workspace with individuals using assistive technologies. A visually impaired user navigates a website with a screen reader, another adjusts text size on a tablet, and a third uses keyboard navigation on a laptop

In an increasingly digital world, accessibility is not just a requirement—it’s a responsibility. While compliance with standards like WCAG is essential, going beyond compliance ensures an inclusive experience for all users, including those with disabilities. This blog will explore designing websites for accessibility and how to prioritize accessibility, going beyond

    • Accessible websites

    • the bare minimum to foster equity and usability.

    Why Accessibility Matters

    1. Ethical Responsibility
    Web accessibility is about ensuring equal opportunities for everyone. An inclusive design reflects a brand’s commitment to diversity and inclusion.

    2. Legal Compliance
    While adhering to guidelines such as WCAG 2.1 or Section 508 is a legal requirement in many regions, lawsuits related to inaccessible websites are increasing, making compliance crucial.

    3. Enhanced User Experience
    Accessibility benefits everyone. Features like better navigation and text-to-speech functionality enhance usability for all users, including those with temporary disabilities.

    Principles of Accessible Design

    1. Perceivable
    Ensure that users can perceive the information presented. Use alternative text for images, captions for videos, and clear, high-contrast text.

    2. Operable
    Design interactive elements such as buttons and forms that can be navigated using keyboards or other assistive technologies.

    3. Understandable
    Make your website content and interface intuitive. Avoid complex jargon, and ensure that forms include instructions and error messages.

    4. Robust
    Your website should be compatible with a variety of devices and assistive technologies, ensuring a seamless experience for users.

    Steps to Go Beyond Compliance

    1. Conduct User Research
    Engage directly with individuals who use assistive technologies. Gather insights to understand their challenges and preferences.

    2. Optimize for Screen Readers
    Go beyond adding alt text. Ensure that the content flow makes sense when read aloud by a screen reader, and use ARIA (Accessible Rich Internet Applications) roles effectively.

    3. Include Accessible Media
    Provide multiple ways to consume media, such as transcripts for audio content, sign language interpretation for videos, and adjustable playback speeds.

    4. Design Flexible Layouts
    Allow users to customize their experience, such as resizing text, changing colors, or zooming in without breaking the layout.

    5. Test Accessibility Early and Often
    Use automated tools and manual testing with diverse user groups to identify and fix issues throughout the design process.

    Tools to Improve Accessibility

    • WAVE (Web Accessibility Evaluation Tool): Check your website for accessibility issues.
    • Color Contrast Analyzer: Ensure readable color combinations.
    • NVDA (NonVisual Desktop Access): Test your website’s compatibility with screen readers.

    Designing websites for accessibility beyond compliance is more than ticking boxes; it’s about creating meaningful digital experiences for everyone. By prioritizing accessibility, your brand not only meets legal obligations but also demonstrates empathy and inclusivity, fostering trust and loyalty among users.